PT Nora Jelajah Dunia (NORA) was established in 2023. Built with passion in speed and high performance cars, NORA is focusing on the automotive and lifestyle Industries.
NORA embarking its journey in the industry as the authorised dealer of Radical Motorsport and will be launching the first Radical Motorsport car, the Radical SR3 XXR, to the Indonesian market in October 2023 during MotoGP 2023.
NORA, with cooperation with Mandalika Grand Prix Association (MGPA) and supported by Indonesia Tourism Development Corporation (ITDC), will also launch Radical Arrive & Drive in Mandalika circuit in 2023, which is the first offering racing experience to non-racers in Indonesia.
With a dedicated team , Mandalika Radical Experience (MRE) focused in the movement to empower Radical Indonesia brands with creative promotional solutions that connect them to their target audiences, driving growth and enhancing brand loyalty.
MRE provides a range of marketing services for Radical Indonesia. This includes developing tailored brand strategies that align with client goals and market trends. MRE also plans and executes automotive events such as launches, trade shows, and consumer engagement activities. Additionally, they offer comprehensive digital marketing services for the automotive sector, including social media campaigns, SEO, and email marketing. MRE connects brands with automotive influencers and enthusiasts to amplify reach and engagement. Finally, they design and produce marketing collateral like brochures, signage, and merchandise.